Wes Ball has been a hands-on strategic innovation consultant and business owner for 25 years. Before starting The Ball Group, a strategic marketing research and consulting firm, Wes worked in marketing and strategic planning for two Fortune 500 corporations. He has helped create dramatic new growth for companies ranging in size from the Fortune 100 to midsized companies to smaller regional businesses to start-ups.

Wes has written many articles on innovation and revenue-side managment. He is an executive coach, working with top executives to help them generate more personal influence by applying Alpha learning strategically throughout a corporation.  He is also a public speaker on how to apply Alpha learning to both market situations and internal management issues.